If all you had to do to increase your search ranking was sit down and enjoy a glass of wine do you think you would be up to task? Don't like wine? No worries, because beer works just as well.   

Let's run over a little background first.  Search Engine Optimization, or SEO, is not nearly as complicated a concept as industry experts want you to believe.  Sure there are weird phrases like "meta tags" and "page authority" thrown around that have made you want to drink already but don't let all the geek speak concern you.  Most of what you need to know about, and for goodness sake make sure any SEO vendor you hire knows about, is common sense.  I promise.

Whether you are thinking about your very first website or you are looking to have your current one redone, proper website design planning pays big.

Set Your Website Goals:  

Why do you want the new website?  For most folks it is to bring in more sales, make more money.  Try to be a little more specific though.  Remember a good website is a powerful, proactive business advertising and marketing tool.  Consider what your business goals are.  Even if you just want to "make more money", how do you want to accomplish that.  Do you want to sell more of the products that have a higher profit margin and require less support?  Do you want more of your revenue to come from retainer based, recurring professional services?  Forget hits, clicks, page views, impressions and other metrics. They may give you some insight but the ability of your website to forward these goals is ultimately how real success should be measured.  

Savannah GA may not be the biggest city in the U.S. but it doesn't mean it lacks web design talent.  While lots of website design companies are promoting mobile websites, a few Savannah web design firms are providing their clients with responsive design sites that automatically reformat themselves to fit the device they are being viewed on.  

At first blush this does not seem like such an incredibly important design feature.  After all most websites look ok on a variety of monitors and laptop screens.  That same monitor/laptop appearance looks ok on a tablet too.   Why not just have a nice look for these devices and another for a mobile phone?   

A few years ago you might have had a point, except even back then a phone turned sideways has a much different width than one held straight.  Same goes for tablets.  These days, however, tablets displays range in size from 7 inches to 13 inches and mobile phones have a substantive swing in available sizes too.  Flip those sideways and display size options double. 

While this infographic does not begin to address ALL of the permutations in size we have today, it does demonstrate the value of responsive design.