The Greatest Generation. Baby Boomers. Gen-X. Millennials.
The idea of categorizing people in our society by generations is a uniquely recent phenomenon and as nice and tidy as it sounds, placing people into a historical box isn't so easy. For much of our history, events and culture proceeded at a leisurely pace; people born in 1900 lived a lot like people born in 1800. Maybe it’s a way for us to try to understand and cope with the blistering rate of societal and technological change thrust upon us in this century but as much as we'd like them to be, the boundaries between contemporary cultural cohorts just aren't that clear.
Many of our clients come in knowing that their website isn't keeping up. They see their competitors' sites looking great compared to their old one and finally decide to upgrade to a more professional, functional place on the internet where their brand can occupy a more appealing home.
One of the first things we talk about with new clients is their goals for their site. Sometimes we get a long list of ideas, sometimes a shrug. Besides a visually appealing design that makes sense to a visitor, what's possible for a business website? Here are five reasons to think about a website redesign that will get your thinking about the possibilities for your internet marketing potential.
Pay attention! I am about to admit something that will lead to excessive eye rolling and maybe a gasp or two.
Ready? OK. Here goes...
Topics: Inbound Marketing
Public Relations is often confused in the murky waters surrounding an all-in-one service. Is it a press release? Social Media? Networking? Sponsoring charity events? Employee bios?
Well, yes. It’s all those things and more.
The question all of us at United WebWorks like to ask is “What do those services get you?”
A flashy billboard or a catchy jingle you can’t get out of your head are great for brand awareness. But public relations should also inspire people to trust your brand, to seek it out and to ask the questions that turn handshakes into contracts.