A Tale of Two Boutiques | Social Marketing Savannah GA

This is the tale of two companies. It was the best of times for one and the worst of times for the other, even though you wouldn't notice much of a difference by visiting their brick-and-mortar storefronts.

Picture two establishments, a mere mile away from each other in a bustling seaside town, not unlike our illustrious city of Savannah, GA. They both are purveyors of boutique fashions for women, and both have enjoyed moderate success until the present time. If the laws of physics were to allow it and we jumped a couple of years into the future, we would notice that one store thrives while the other emits the unmistakable odor of chaos and decline. Why the vastly different fates?

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Topics: Social Media Marketing


6 Ways to Win New Customers | Lead Generation Savannah GA

Chasing new leads may seem like one more task fighting for first place on your to-do list, but it can actually be kind of exciting.  Think about your best customers… they used to be leads way back when.

Lead Generation Savannah GALeads are chances. Leads are on opportunity to persuade, pitch, and win. As we say in the inbound marketing world, the buying cycle goes like this: Attract, Convert, Close and Delight. Discovering leads is the part where you notice customers in the marketplace AND THEY NOTICE YOU! Yes, it is a little like a romance, and without the basic notion of how the "wooing" process works, you're destined to warm the folding chairs along the wall at the eighth grade dance.

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Topics: lead generation


7 Tips That Will Make You Irresistible

Search Engine Optimization Jacksonville FL

Search Engine Optimization Jacksonville FL

Remember that cheerleader / football star you had a crush on in High School? She or he didn't know you existed, right? It's a feeling you can get when trying to get your business noticed online. When you search for your business using a keyword a local searcher might use and you can't be found until page 5, it makes you wonder- does Google even know you exist? 

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Topics: Search Engine Optimization


What's Happening to B2B Marketing?

The Office B2B MarketingIn a few years, the staff depicted in the TV show  The Office will be out of a job. Jim and Pam, Stanley and Dwight. Yep. The Office will become The Automated E-commerce Website. The order takers working for the Dunder Mifflin paper company will find themselves replaced by clever, reliable self-service websites that convey information directly to the warehouse downstairs. Accountants Angela and Kevin might need to stay on to keep track of all the additional revenue, though.

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Topics: B2B Marketing


Elegant Wedding Planning Website Launched!

brce

June weddings have been around a long time... would you believe centuries? The month's name originated with Juno, the Roman goddess of marriage, home, hearth and childbirth, giving rise to the popularity of weddings under her temporal auspices. Our ancient ancestors believed that June weddings assured a lifetime of happiness for married couple. These days the month of June is popular mainly for the happy fact that the weather is usually favorable!

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